I had a comment left recently on a YouTube video that I did about developing a teaching practice. This person said that he would really like to get into teaching but ‘hated’ young children and the thought of teaching, Twinkle Twinkle Little Star to young kids who didn’t care and weren’t interested would be a problem for him however he really thought that teaching teenagers in a secondary school would be okay. In my experience the ones who are disinterested and really don’t care tend to be teenagers not young children who are the ones often flushed with enthusiasm of doing something amazing but by the time they reach thirteen or fourteen years of age all of that disappears into the stupor of the teenage brain.
I am not suggesting that it’s impossible to teach teenagers because it is not but it takes a certain amount of patience to do that and the ability to create goals and things for them to aspire to, because you are not only dealing with the teenager but also the environment that they find themselves in, the pressures of school, academic life and what is expected of them from their parents either implicitly or explicitly.
My take on this is that you build a good friendship with people that you teach and in that way you can encourage them to learn and also understand where they are coming from and if you do this well you can encourage them to pass your name around to their friends and thereby develop the work that you do.
All of the above applies to performance as well, the most dedicated followers of a band or personality often resides within the young person’s age group. This is proven by the extraordinary numbers of people who follow bloggers and vloggers. Some of the video bloggers have numbers of followers that a successful band would kill for and they have an intimate knowledge of what goes on in the life of the blogger that used to happen when I was younger regarding pop bands. Magazines such as Smash Hits used to do features that were a day in the life of whoever was famous at the time such as the Bay City Rollers, Showaddywaddy, Slade, or Marc Bolan.
So friendship is the key to developing a business and in the world of business this would be termed as goodwill, which is something that you could put on the balance sheet but it is very much a guesstimate.
So the first area for developing a client base is speak to your friends and get their friends on board and you would be amazed how many people that could potentially be.
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